The world is increasingly going digital, and trade is drifting from physical stores to online stores. The number of ecommerce shoppers keeps climbing every year. At the moment, in 2021,…

What comes to your mind first when you think about some of the most iconic brands in the world? Yes, you are right, it is their logos! Be it Apple…

Understanding how people think and why they think what they think is the real secret behind businesses that have become successful. This article can guide you in launching a successful…

Be it science or arts, there is philosophy behind everything. We might not notice the deeper aspects of reality due to our busy schedule, but once we sit and think…

Non-Luxury Brands: While creating a new brand, we want to provide our best to the customers. Moreover, we work our best to reach our potential customers; through Instagram, Facebook Groups,…

According to Steve Jobs, “Design is not just what it looks like and feels like. Design is how it works.”  As per Digital Appeal, “75% of people form their opinion…

We humans chase evolution. No, I am not talking about ape to human evolution – but about how our thought process evolves with time. And as marketers, we ensure that…

Amazon sellers are on their way to becoming – or already are – entrepreneurs. Having said that, on this path a seller faces numerous challenges, but the core of all…

From Google to Apple and from Burger King to Harley Davidson, all have seen some of their products fail. While it is true that these are some of the most…

Brands around the world spend sleepless nights in creating the perfect logo that would not only enhance their brand image but also convey unspoken messages perfectly to potential customers. But,…