A path to understanding what makes a design turn into ‘a good design’ cannot be the same – or even similar – for everyone. In fact, most of the time,…
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What comes to your mind first when you think about some of the most iconic brands in the world? Yes, you are right, it is their logos! Be it Apple…
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Be it science or arts, there is philosophy behind everything. We might not notice the deeper aspects of reality due to our busy schedule, but once we sit and think…
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The inspiration for the logo, according to the creative studio, came after they were invited to smell the first iterations of the perfume. H24, the latest from French luxury goods…
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We humans chase evolution. No, I am not talking about ape to human evolution – but about how our thought process evolves with time. And as marketers, we ensure that…
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Paperboard alternative to plastic punnet trays, ProducePack Punnet may change the course of the packaging industry as they are fully recyclable and depending on conditions, they can reduce plastic by…
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A diehard Bob Dylan fan and the groundbreaking graphic designer, Milton Glaser, created something at the back of a taxi using scrap paper and a red crayon: the I Love…
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The European General Court observed that Huawei’s logo is notably different from Chanel’s insignia. Fashion label Chanel lost its trademark battle with Huawei Technologies in a top European court over…
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Amazon sellers are on their way to becoming – or already are – entrepreneurs. Having said that, on this path a seller faces numerous challenges, but the core of all…
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2020 wasn’t the best year for almost anyone. The worse it was, the stronger our urge to begin 2021 with the best approach. In the past year, the pandemic affected…
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